Roamly Visual Campaign
These images were developed for a socials campaign for a travel company 'Roamly' a digital travel and trip planning site. The campaign was targeting a young couples demographic looking for short relaxing getaways.
Visual Design
Designer/ Prompt Engineer
Roamly

I use AI visual design softwares to help reduce marketing and production costs. I have a diploma from DesignLab in AI visual design and In my practice I implement raw imperfections and detailing within my prompting to create anti ai-slop realism.
This is a 'vibe' marketing campaign. No longer do linear narrative ads make sense when a socials ad on a reel can be sandwiched between a video of a dog eating a cake and a war charity donations ad. What stops people scrolling is a vibe.




AI Visual Design Services
Campaign in a Box
Every brand identity and campaign in this collection was generated through a custom AI workflow that I designed, built and directed: realistic mockups, hand-illustrated styles, and characters and products that stay consistent from the first frame to the last.
A Campaign in a Box is an automated generative workflow that I engineer for each brand, linking text, image and video AI models into one pipeline. You give it a few references, and it produces a complete set of marketing assets: lookbooks, product ads and full social campaigns.
How it helps you
Faster to market. Days, not weeks.
Lower production costs. No reshoots, no large crews, and less time in editing.
Consistency at scale. Your products, people and brand DNA are built into the workflow, so every asset stays on brand, whether it's the first post or the five-hundredth.
Why work with me?
If the machine does the work, why do you need a designer? Because AI can do most of it, but it doesn't have taste.
I've spent my career in design as a practitioner, an exhibition designer and a teacher. I also hold a diploma in AI visual design. I've put hundreds of hours into learning how to direct over 60 different AI models. Like people, each model has its own strengths, and getting the best from each one means learning its language. I don't just prompt tools, I build the systems behind them, designing each Campaign in a Box around your brand so it runs the way your team works. Where the AI falls short, I know how to fill the gaps.
The result is content with the speed and savings of AI, without the generic AI look. If your interested in these services please contact me via email.
